Unleash your Leadership Presence

At Intentional You, we are committed to bringing leaders simple, effective and clear tools to help them navigate the complexities of Corporate Leadership. We know that balancing results and team well-being needs are challenging at times.

We specialize in Strategy & Culture, Leadership & Team Development, Coaching & Consulting. All of our programs and tools are customizable to meet your corporate needs and fit into your corporate culture and lexicon.

Welcome to
Intentional You
for your Corporate Leadership needs

Welcome to Intentional You

Allow me to introduce myself and welcome you to our Intentional You site!

I am so excited you found your way here. If you landed here, you either know me and love my sweary- tell- it- like- it- is approach, or because we are supposed to connect.

When one steps into corporate leadership, it is a lifelong journey that you are stepping into, and with that comes learning, practicing, reflecting and refining your leadership style and presence. The things we do to get us to the position we are in, are not necessarily the ones required in our next leadership role, those same skills might actually hold you back. New leadership positions come with new strategic orientations, which invites leaders to let go of some of the previous control and detail that gave them so much comfort in knowing. As corporate requirements and individual needs change at such a rapid pace, leaders must prepare themselves to understand the perspective required in their leadership position and be flexible and adaptive to both deliver results and ensure the wellbeing of their teams.

Over my last 30 years in leadership positions, what I know for sure is that leadership is one of the most rewarding and challenging positions to be in. As you move up the corporate ladder, your leadership presence requires an elevated change in perspective. As an individual contributor, work gets done by you, however, in higher positions that focus needs to shift to working getting done through you, and no longer by you. This requires letting go of control, getting crystal clear on expectations, trusting others and managing your own impatience.

I have had the opportunity to experience working for both private and public organizations, with much of my c-suite experience being with government entities. I have been able to work in the transportation, IT, healthcare, education, infrastructure, retail and property management industries and have a keen understanding of the unique challenges each brings. What has become apparent to me, is that the industry challenges may change, but the people dynamics are demanding the same across industries. Creating safe working conditions for high performing teams, bringing clarity to expectations and supporting individuals where they are at remains consistent across all industries.

What I have noticed in the last 5 years are some pretty big elephants in leadership arena that needs to be addressed. The biggest being patience, yep, I said it patience. When leaders are impatient, results are rushed, individuals become overwhelmed and culture turns toxic. However, when executive teams find that right balance between urgency that seeds overwhelm and ambivalence that impedes delivering results. The leaders who are able to regulate their own emotions, are able to be rooted in patience, which brings a sense of calm that allows for high quality work without the overwhelm, assumptions and rework.

I have had the opportunity to lead big teams (+1,000 staff), be accountable for big budgets (+$500M), and brought strategic focus by understanding what is urgent and what is a distraction. What I love to do now, is share my wisdom (theory and reflected experience) with an intention to bring more joy, confidence and impact into your leadership journey.

Meet Jen

"Leadership is not about you, but it does start with you!" ~jk

Corporate Offerings

All Corporate and Leadership Services are 100% customizable and we will work with you to ensure we have clear deliverables, engaging conversations and bring tools that are both effective and easy to incorporate.

Strategic Planning
& Culture

Strategic Planning is not a luxury, it is a powerful tool that allows leaders to be flexible with resource allocation, the ability to say no and brings clarity to what is important and what is not!

Leadership &
Team Development

Aligning your leadership presence to be infused with clarity, patience and passion. Brining your authentic leadership presence to shine.

Coaching &
Consulting Services

Finding the time to work on the business is a hard shift to make. Executive Coaching helps you focus, brings clarity to action and considers other approach and perspectives so you dont have to feel like you are alone at the top

Why Work with Intentional You for your Corporate, Strategic and Leadership Needs

Personal Approach

Intentional You offers customized planning, coaching and leadership tools that meets individuals where they are, whether they’re emerging leaders or seasoned executives. This tailored approach ensures that solutions are practical, meaningful, and directly applicable to the client’s context.

Proven Expertise

With a C-suite background and a deep understanding of organizational behavior, Intentional You provides strategies rooted in real-world experience. This credibility appeals to high-level professionals seeking actionable insights from someone who’s navigated similar challenges.

Unique Blend of

Logic & Light

Combining a data-driven mindset with emotional accountability and a values-based perspective, Intentional You offers a holistic coaching experience. This dual focus ensures that leaders develop not only operational excellence but also the self-awareness and relational skills needed for sustainable impact.

We had Jen come in for a day of mindfulness and leadership training with our management team. Jen was able to immediately evaluate the room, speak our language, and provide meaningful insightful guidance and learnings for our team. Her style really resonated with our managers, whom all came out of the session energized and looking forward to putting the learning into practice. Thanks Jen, well done.

~ S.Watts, Senior Vice President

Strategic Planning & Culture

Strategic Planning is only a useful when it is used for decision making, priority setting and clarity.

When you hear that it’s time for strategic planning, do you roll your eyes and start thinking of excuses to get out of the day? Is the last strategic plan still sitting in a pile, with dust on it because it was not referred to even once since it was created? If that is the case you are definitely not getting benefit from having a strategic plan.

I have had the opportunity to lead and participate in strategic planning with many different organizations. The wisdom that I reflect on is that the plan is only good if strategic and corporate decisions are based in alignment with the plan.

Based on my experience, I have developed a different approach to strategic planning; one that infuses energy, brings clarity and paves a path for ownership and implementation of the plan. A key component is to explore how your organizations decision making mechanisms are incorporated as part of the planning process. The strategic plan not only lets you say yes to things, it gives you the backing to say NO to new initiatives, scope creep and unfocused productivity. A well thought out plan includes the Executive Team, your Board and your workforce at different stages of the planning process. I believe, that in order to be successful, everyone needs to understand and buy into the plan.

This is not about "wordsmithing" exercises. No time wasted arguing about correct comma placements, strategic plan is about understanding your industry, your organization and the results you intend to prioritize. It is about infusing a renewed energy into your culture where employees are included, as they are the ones who will deliver the results.

What we will do is focus on getting clear about what you do, who you serve, why your company exists and how you measure success, to create the north star that will guide your organization into the future.

Walk away with both high level direction AND a functional plan with one huge difference: executive coaching services to not just make the plan but also take action.

Return to Services

"My executive leadership coaching experience with Jen has been a transformative journey for me over these last four years. Working with her has allowed me to overcome numerous challenges and become a more confident leader. In the beginning, I often struggled with the pressure of balancing multiple responsibilities at work and at home. However, through coaching, I gained invaluable insights and practical tools to approach not only my leadership role, but also my everyday life, with clarity and intention.

Investing in my own growth allowed me to develop a deeper understanding of my strengths and weaknesses, which ultimately made me a more effective and resilient leader (and human being!). Today, I’m more focused and proactive, and I’m reminded to see every challenge as an opportunity to grow further, both personally and professionally.

I’ve really appreciated these years working with Jen and receiving the benefit of her candid approach. I plan to continue working with Jen in the future and highly recommend her services."

~ E.Dean; Senior HR Professional & Certified Executive Coach

The new organizational climate demonstrates that leadership is no longer just about authority—it’s about adaptability, emotional intelligence, and the ability to navigate complexity. Organizations today, need leaders who are self-aware, people-focused, and strategically aligned while being able to deliver results. However, many new (and experienced) leaders are promoted based on corporate need, technical expertise and personality rather than leadership capability, leaving them unprepared to inspire teams, manage conflict, and drive results in a dynamic environment. Without intentional development, these leaders risk becoming reactive and overwhelmed; leading to disengagement, inefficiency, and misalignment across the organization, which untimely impacts the bottom line and allows negativity to seep into the organizational culture.

At Intentional You, we root our custom development program the concept of Leading Self, Leading Others, and Leading the Organization. This approach ensures that leaders develop the foundational skills necessary for long-term success. We embed balanced principles between Emotional Intelligence, designed to cultivate wellbeing in the workplace, and Results Management, designed to ensure that the efforts of the employees are focused on the right priorities to reach the goals:

Leading Self: Focuses on a depth of understanding of self as a

individual leader.

Cultivate self-awareness, resilience, and personal effectiveness
—essential for managing stress, making decisions, and a
foundational to leading others effectively.

Leading Others: Focuses in both the areas of managing people and delivering results.

Develop skills in communication, delegation, coaching, and team motivation—fostering stronger relationships and team performance.

Leading the Organization: Focuses on how leaders align their team goals, make decisions and build culture to support the overall goals of the organization.

Expands leadership beyond direct teams, helping leaders understand business strategy, cross-functional collaboration, and the broader impact of their decisions.

Return to Services

Leadership &
Team Development

Work is fun and shit gets done when leaders are able to balance between the results and wellbeing of their teams.

I had the great fortune to start working with Jen as my executive coach. When we started I wasn't sure what to expect and a part of me worried about being judged. Jen took all of that uncertainty away with her frank, no-BS approach and helped me see that the only way to improve was to put it all on the table and be open to coaching. To say it's been liberating is an understatement.

Jen has an incredible gift - a superpower, really - of asking the right question or sharing an alternate perspective that helps me see the way to overcome a challenge or make the most out of an opportunity. We've unpacked situations and conversations that I've been wrestling with and probed into what drives a particular feeling or reaction in me. This has helped me better understand my values, where I have blindspots, and changed how I show up as a person, employee, and leader.

I look at the work we've done together over the past year as only the beginning. Coaching with her will be a cornerstone of my continued growth and ability to take on challenges in the professional world. For anyone looking for a coach who'll challenge you, call you out when needed, and ultimately support you in your success, reach out to Jen. The experience will change your life.
~M.Edwards; Vice President

Coaching & Consulting

To bring focus, clarity and accountability. Increased confidence is the number one benefit of coaching.

“It's lonely at the top” isn’t a common phrase by accident. Many individuals in leadership positions that I have worked with experience the pressure and responsibility that comes with leading and seek out consultants, coaches, and advisors to help them navigate those demands in the most efficient manner possible.

I would consider myself an effective leader, as would the teams I lead, and those I served. What made the biggest difference for me was having a coach. Protecting time and space in my schedule allowed me to focus and clarify what I was working on.

Executive coaching is a confidential and objective conversation that is free of judgement for busy executives to slow down, focus and quickly get clear on priorities. I know that you don’t have a lot of time, and getting to the point is so important, which makes this conversation distinct. Executive coaching is a laser-focused discussion that quickly helps you shift perspective, consider situations from a different point of view and brings clarity to your actions. Each conversation is structured and designed to maximize value by getting clear on what is important and working towards a focused path of action. Those who have had executive coaches say that they felt more confident, that they made better decisions, and in turn was able to give their teams clearer direction. The results were quicker project delivery times, increased quality of work, bottom-line savings, and overall improvements in relationships.

In 2022, the International Coach Federation conducted a global awareness survey and found that 88% of individuals who had a coach were satisfied or very satisfied with their coaching experience. They also stated that the top 5 impacts of coaching were·